In a sea of of new innovators and independent brands, Vonnimedia was tasked to mobilise Schwarzkopf Professional’s community of hairdressers, to become the brand of choice for the industry.
Our remit includes creative strategy, social media, digital experience and paid media.
Our Performance Framework
60% proven winners recreated
Re-make the top-performing ads with small visual, messaging, placement, hook or location tweaks to double down on what works.
30% Message re-SHoots
We isolate high-converting angles and re-shoot them with fresh talent, new settings or updated packaging to retain the essence while reigniting engagement.
60% proven winners recreated
This is our testbed for bold new ideas, which focusses on unproven concepts (informed by insights from our experiments), styles or narratives designed to uncover the next winning formula.
The impact
Organic brand impressions earned through the community in FY25.
Increase in collaboration posts
Increase in comments
Increase in engagement on posts
Contact us
24/205
Port Hacking Road
Miranda, NSW 2229
Sydney Australia